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LaMer

Brand Owner: Estée Lauder
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It all began when Dr. Max Huber, an aerospace physicist, suffered burns in a lab accident and set out to create his own destiny. 6,000 experiments and 12 years of searching led to the epiphany of a lifetime – a fermentation process that transformed sea kelp and other pure ingredients into the miracle that would help transform the look of his skin. In honor of his muse, he called it Crème de la Mer. Since joining The Estée Lauder Companies in 1995, La Mer has become the most coveted skincare brand in the world.

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